Rock Health

Wildflower, Omada and Welkin Health have lessons to share about working with large enterprises.

During a Google Cloud and Rock Health event, representatives from provider and payer organization discussed the next steps toward creating sustainable business models for healthcare startups. 

Commitment to digital health varies across today’s leading pharmas, and many stakeholders are still waiting for the novel treatments to prove themselves with evidence and commercialization success.

Rock Health tracked just under a billion dollars in investment for the quarter, while Startup Health's more expansive methodology had the figure at $2.8 billion.

Women make up 12.2 percent of digital health VC partners, but many in the industry are discussing the importance of diverse viewpoints. 

A two-sided market is developing, with money enabling a wave of innovation and, on the other side, large enterprise companies moving into the space, according to Megan Zweig, director of research at Rock Health.

The report also showed a decline in consumers' willingness to share data with healthcare stakeholders. 

Digital health funding increased by 42 percent between 2017 to 2018. 

The report suggests technology could help address variability in care and boost addiction treatment enrollment. 

Rock Health's latest report highlights that higher value deals, not increased frequency, are driving the record funding.