Highmark
Eric McCready, director of digital solutions at J.D. Power, told MobiHealthNews that health insurance companies should learn from other industries' use of digital properties.
Highmark members with low back pain can now get a prescription for the VR company's FDA-cleared RelieVRx.
Also: Kaiser Permanente doubles down on the cloud with Accenture and Microsoft; Boehringer Ingelheim arms its reps with BreezoMeter's air quality data.